9 reasons why ESG investing is getting popular (2024)

As we start with Samvat 2080 and winter is around the corner, the air quality is poor and is the focus of discussion everywhere. Therefore, one needs to be cognizant of the fact that ESG is very important in today's context.

ESG is an acronym for Environmental, Social, and Governance (ESG) that socially conscious investors use to select investments. ESG norms provide a more focussed ideology and specific framework that ensures expected returns.

Environment:
What kind of impact does a company have on the environment? This could be the company’s carbon footprint, toxic chemicals involved in its manufacturing and other processes, and its pursuit of sustainability throughout its supply chain.

Social:
How does the company improve its social impact, both within the company and in the broader community? Social factors would include gender equality, racial diversity in both the executive suite and staff overall and inclusion programs and hiring practices.

Governance:
Governance includes everything from issues surrounding executive pay, diversity in leadership, and transparency with shareholders.

Therefore, ESG is a practical, real-world process for addressing how a company serves all its stakeholders: workers, communities, customers, shareholders, and the environment.

ESG research firms produce scores for a wide range of companies. Those scores provide a clear and handy metric for comparing different investments.

ESG is popular due to the following factors:

1. It reduces risk and creates value for investors and for companies.
2. It helps regulators to get information and process it as well.
3. Investors are increasingly choosing to invest in companies that align with their values and goals.
4. Companies that perform well on ESG are less risky, better positioned for the long term, and better prepared for uncertainty.
5. Companies that realign to the stakeholder capitalism agenda may have a competitive advantage over those that try to return to business as usual.
6. Helping environmental and ecological causes.
7. Holding companies accountable for their actions
8. Rewarding ethical companies based on their principles
9. Obtaining inflation-beating returns while making a difference.

The ESG industry helps highlight companies that may be riskier than traditional investing guidelines alone might suggest. Using an ESG lens could help investors find better, more profitable opportunities.

Promoting strong corporate governance, protecting the environment and encouraging high social standards are on the minds of many investors throughout the world. But many are grappling with whether they should do anything about it within their portfolios.

It is believed that it is critically important for investors to carefully weigh the decision of whether and how to address ESG-related issues.

Many ESG investing approaches are available and deciding which tools to use depends on a variety of factors.

It is possible to create portfolios with superior ESG characteristics while achieving risk/return profiles that match those of traditional portfolios at the same time.

Reasons for sustainability of ESG

1. Investors are demanding ESG Investments:

The shift to sustainable investing is so powerful because it’s being driven by demand from investors. Investors – from individual savers to large institutions – are investing in sustainable strategies as they look to use their capital to help create a more sustainable world.

2. Technology is providing transparency and good governance:
The internet transformed the way information is captured, documented, and disseminated, providing investors with access to more data than ever before. This has caused data democratisation. The result has been a dramatic improvement in corporate transparency, as new data sources provide better insights into how companies are being run from an ESG perspective.

3. Corporates are encouraged to take action:
The good news is that many companies around the world already understand the need to take action on ESG issues— because they recognise that they can only deliver sustainable long-term growth if they manage the Earth’s resources prudently, treat their workers with respect and look after the natural environment in which they operate.

4. Investment research is focussed on sustainability:
The Fund Managers are looking at ESG aspects before investing. New ESG frameworks are being developed to support sustainable investment management.

Increasing investor interest, a sharper corporate focus and a significant improvement in data availability are all set to further support the growth in sustainable investing.

Some obstacles need to be overcome—in terms of investor acceptance and also corporate adoption. New ways to capture sustainable returns are being developed, and with many more companies committing themselves to sustainable business goals, it has become easier for investors to mitigate ESG risks in their portfolios while contributing to positive change.

(The author is Chief Investment Officer at IndiaFirst Life)

(Disclaimer: Recommendations, suggestions, views, and opinions given by experts are their own. These do not represent the views of the Economic Times)

(Disclaimer: The opinions expressed in this column are that of the writer. The facts and opinions expressed here do not reflect the views of www.economictimes.com.)

9 reasons why ESG investing is getting popular (2024)

FAQs

9 reasons why ESG investing is getting popular? ›

ESG investing focuses on companies that follow positive environmental, social, and governance principles. Investors are increasingly eager to align their portfolios with ESG-related companies and fund providers, making it an area of growth with positive effects on society and the environment.

What's the top reason investors choose an ESG fund? ›

ESG investing focuses on companies that follow positive environmental, social, and governance principles. Investors are increasingly eager to align their portfolios with ESG-related companies and fund providers, making it an area of growth with positive effects on society and the environment.

When did ESG investing become popular? ›

Over time, SRI steadily evolved to look much like today's corporate social responsibility (CSR) and was focused primarily on social issues such as human rights and supply chain ethics. However, it wasn't until the 1990s that ESG considerations started to appear in mainstream investment strategies.

How ESG attracts investors? ›

ESG investing can help investors mitigate risks

Focusing on ESG issues forces companies to think about the long-term sustainability of their enterprise rather than short-term profits. Most investors also think in the long term rather than the short term.

Where is ESG investing most popular? ›

It is more and more becoming the standard in the investment industry, especially in Europe, where most of the sustainable fund's assets are concentrated. The most common approach to investing sustainably is through ESG integration - by explicitly and systematically factoring ESG issues into the investment decision.

What are the positive effects of ESG investing? ›

ESG also helps investors to steer clear of potential financial risks linked to poor environmental or societal practices. How can ESG benefit business? ESG can help businesses to manage potential operational, regulatory, and reputational risks to ensure long-term resilience and success.

Why is ESG controversial? ›

One of the biggest criticisms of ESG is that it perpetuates what it was partly designed to stop – greenwashing.

Is ESG becoming more popular? ›

ESG investing has grown in popularity in recent years due to the influence of factors such as climate change and social justice on investors, according to the CFA Institute. The practice began in the 1960s and has gained traction in the investing world since.

Is BlackRock moving away from ESG? ›

Amidst this global trend, BlackRock, the world's largest asset manager, has taken a bold step by transitioning its investment strategy from ESG investing to a broader approach called transition investing. This move has significant implications not only for BlackRock but for the entire financial industry.

Is ESG investing growing? ›

ESG-focused institutional investment seen soaring 84% to US$33.9 trillion in 2026, making up 21.5% of assets under management: PwC report.

What is one of the key drivers for the increased ESG demand? ›

While much has contributed to this growth, the three primary drivers of ESG investment are: A change in global focus. A shift to socially conscious investors. A rise in evolving data and analytics.

What is ESG in simple words? ›

ESG means using Environmental, Social and Governance factors to assess the sustainability of companies and countries. These three factors are seen as best embodying the three major challenges facing corporations and wider society, now encompassing climate change, human rights and adherence to laws.

How popular is ESG investment trends? ›

The popularity of ESG investing has declined among UK investors, with just 53% saying they consider ESG factors, compared to 65% in 2021, according to a new study. The annual ESG Attitudes Tracker from the Association of Investment Companies showed that fears of greenwashing have grown.

Is Tesla an ESG stock? ›

Tesla was among 39 companies added to the S&P 500 ESG index effective May 1 as part of an annual rebalancing.

How popular is ESG investing? ›

Dedicated ESG funds have also lost popularity with investors. Total assets under management in ESG funds fell by about $163.2 billion globally during the first quarter of 2023 from the year before, according to data provider Lipper. ESG has become a dirty word on Fox News and among Republicans in Congress.

Why should investors care about ESG risks? ›

Sustainable or Environmental, Social and Governance (ESG) investing considers factors beyond traditional financial analysis. This may limit available investments and cause performance and exposures to differ from, and potentially be more concentrated in certain areas than the broader market.

What do investors look for in ESG reports? ›

Since ESG reports summarize the qualitative and quantitative benefits of a company's ESG activities, investors can screen investments, align investments to their values, and avoid companies with the risk of environmental damage, social missteps or corruption.

Why are investors increasingly considering environmental, social, and corporate governance (ESG) aspects when making investment decisions? ›

ESG investing is important because it aligns investment strategies with broader social, environmental, and ethical considerations, addressing the growing recognition that these factors can significantly impact a company's risk and return profiles.

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